About Us

Cathy Woodrow has been involved with media for 22 years. Cathy started her career as a media buyer at Allenwood Advertising/Legal Broadcasting Affiliates, where she honed her skills in Direct Response advertising. She furthered her experience at Hamilton Sweeney Advertising, working on the HUD and VA Home accounts, US West, Denver Water and Public Service Company. Cathy joined Ryden & Associates in 1996 as Media Director, handling all aspects of media placement and planning for FirstBank Holding Company, Public Service Credit Union and the Piton Foundation. Cathy’s strategic thinking makes media plans results driven. Cathy understands that media placement is much more than numbers and ratings. It’s a close look at lifestyles and how each medium works in relation to those lifestyles. Cathy is a UCLA alum, with a BA in Political Science.

 

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